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T21 Animal Welfare Practice Gap Analysis

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T21: Animal Welfare Practice Gap Analysis

The animal welfare practice gap analysis is designed to explore current animal management practices and activities which contribute to animal welfare. This tool identifies gaps and reasons for the gaps in terms of the main drivers of behaviour change: capability, opportunity and motivation. It has been adapted from other tools specifically to put the animal at the centre of the analysis. The first steps are very similar to those in ‘If I were an animal’ (T17). Consider conducting this activity separately with owners, users and carers, including both men and women, or other relevant groups that are likely to have different priorities.

Tool purpose:Time needed:
• To identify the gaps and causal factors contributing to people not meeting the welfare needs of their animals.
• To identify actions people can take either individually or collectively to address gaps in animal husbandry and management practices to improve animal welfare.
• To support gender analysis if conducted separately between men and women by identifying differences in factors contributing to gaps in practice.
• To inform identification of community actions and/or behaviour change strategies to address the causes of people’s poor animal husbandry and management practices related to lack of capacity, resources and/or motivation.
• When used repeatedly, results can inform monitoring by enabling assessment of perceived changes in participants’ animal welfare practices and underlying causal factors which constrain their adoption.
2 hours
Materials needed:
Chart paper, index cards or sticky notes, pens/markers, chalk, stones, pebbles, local materials (leaves, seeds, etc.)

Keyword Search Tags

Project Phase:
Planning Phase, Implementation Phase

Approaches for Working With Communities: Community Development Approach, Community Engagement Approach

Behavioural Drivers (COM-B):
Behaviour Change Diagnosis and Planning, Motivation

Stages of Behaviour Change:
Preparation Stage

Project Support: Participatory Learning and Action Tools, Needs Assessment, Gender Analysis, Monitoring and Evaluation

Specific Topics: Animal Husbandry and Management, Community Change Agents

Animal welfare practice gap analysis

Figure T21a Animal welfare practice gap analysis carried out by animal owners

Figure T21a Animal welfare practice gap analysis carried out by animal owners

A group of animal owners analysed their current animal management practices. They identified 10 practices that their animal would expect from them and scored the extent to which they currently carry out these practices. The highest ‘in practice’ scores were for timely veterinary treatment and free access to water. The group discussed the most common reasons for seeking veterinary treatment and how changes in current practices could reduce or eliminate the need for the treatment altogether. The lowest scores were for ‘shelter from the elements’ and ‘time to interact and play with other animals’. After a discussion, the group identified quick wins and collectively:

  • Purchased more nutritious and balanced feed by buying food in small groups instead of individually. This means spending less money, but also having better quality feed.
  • Identified a location to make a rolling-pit for the animals to use after work that was cleared so it was safe for the animals; it was also near a place where the users could have tea and socialise together.
  • Identified 5 new water points and cleaned abandoned tyres to use as water troughs.

The group agreed to make these good practices a daily habit and to monitor each other’s progress against their individual action plans.

Animal Welfare Practice Gap Analysis
Step 1a

If T17 was completed before this exercise
Revisit the diagram produced in T17 and create a matrix with the group-identified expectations of animal management practices along the first column.

For example:



Then skip to Step 3.
Step 1b

If T17 was NOT completed before this exercise
Start by encouraging participants to see the world from their animals’ point of view. Ask what expectations their animals have of them to have a happy and healthy life and experience a positive mental state. If they are struggling with this concept, ask them what they need as humans to be happy and healthy, then extend the question to their animals. At this point, the group should start identifying expectations animals have of their owners. Ask the community helper to write the expectations on cards for everyone to see or use representative drawings.

When participants have finished identifying their animals’ expectations of them, it is the facilitator’s responsibility to ensure that all welfare components have been considered. Use the following guiding questions as needed to facilitate participants to identify their animals’ expectations of them in terms of any of the following domains of welfare [Five Domains] which they have not yet considered:

Health - What do animals need/expect of owners to be healthy? (Disease prevention, timely treatment, proper fitting equipment)
Nutrition - What do animals need/expect of owners for good nutrition? (feeding & watering)
Environment - What do animals need/expect of owners in their environment? (Comfort, rest, temperature, shelter)
Behaviour - What do animals need/expect of owners to express their natural behaviours? (Freedom of movement, social interaction with other animals)

Please note: The facilitator should group/organise similar expectations into one category and explain the reason for the grouping (only if the anticipated effects of the expectation not being met are the same). For example, if the community identified ‘free access to water’ and ‘clean water’, consider consolidating the two examples into one ‘free access to clean water’ category.

Once the list is complete, ask the community helper to record the group-identified expectations on cards using words, symbols, or local materials.
Step 2Next, ask the helper to draw a grid or matrix on the ground using coloured powder, chalk, or a stick, with at least 5 columns in the matrix to start. Place the group-identified practices (cards in step 1b) along the first column.

Label the second column ‘in practice’ (like the matrix in step 1a).
Step 3Facilitate the group to fill in the second column of the matrix labelled ‘in practice’, by asking participants to what extent their animals’ expectations are fulfilled by each of the identified practices. Scoring from 0 to 10 (0 = not in practice, 10 = completely in practice).

Any remaining stones (out of ten) can be kept aside or in the first column, next to the identified practice.
Step 4Ask the group to identify at least 4 of the most important factors contributing to gaps in their animals’ expectations and current practices. Have the helper write the factors on a card using words or symbols.

They may identify factors (causes) such as:



Place the cards with the factors as column headers along top of the matrix, adding more columns to the matrix if necessary.
Step 5Ask participants to use the remaining stones (out of ten) to score the gap factors (causes). For example, if one of the expectations was ‘timely veterinary treatment’, five stones out of ten may have been used for ‘in practice’. The remaining five stones would need to be divided amongst the different causes of gaps in practice e.g. two stones for ‘lack of knowledge’ and three stones for ‘not a priority’.

Please note: Coming to an agreement on how the factors (causes) should be scored will raise a debate amongst the group. These discussions create shared learning opportunities, as participants learn from one another as they discuss and agree on final scores. As a facilitator, you should allow and encourage this discussion without inserting your ideas.
Step 6Once all the causes of gaps in practice have been scored and the matrix is complete, ask a community member to help summarize the results with the group.

Use the following guiding questions to facilitate a discussion amongst participants:

• Where gaps in practices exist, what are the specific skills, knowledge and/or resources preventing participants from meeting their animals’ needs?

• What are the effects of the animal husbandry and management practice gaps on both animals and animal-owning households? If the group has already completed T17 ‘If I were an animal’, ask them to come up with some of the effects that they identified in this activity.

• Which practices do you perceive as most important to ensuring the welfare of your animals?
Please note: This question can provide an opportunity to raise awareness of how practices often considered less important can still have significant impacts on animal’s welfare.

• What actions can participants take, either individually or collectively, to address these gaps and mitigate the negative effects on animals and animal-owning households?

• What technical support is required to support participants in acting?
Step 7If participants have identified specific actions to address gaps, have the helper record the actions and specific activities in the community action plan. Make sure to include who will monitor it and a realistic timeline. Add any opportunities to capacity build or project plan into your project action tracker.

Facilitator’s notes: Animal welfare practice gap analysis

  • It is helpful for participants to have a general understanding of animal welfare and related animal husbandry and management best practices when undertaking this activity. Consider conducting one or more of the following activities as time permits to raise awareness of animal welfare needs prior to conducting this exercise: 
    • T18 Thriving not surviving: promotes understanding of the five domains of animal welfare and how people can promote positive welfare states
    • T19: Animal feelings analysis: helps promote understanding of animal feelings and related physical expressions and behaviours indicative of those feelings.
    • T20 Animal body mapping: helps identify animal-based indicators of welfare status which can be used in the transect walk, and can serve as a useful sensitization exercise improve understanding of indicators of good and bad animal welfare.
  • If individual participants come up with a below standard practice (e.g. watering 2 x per day when free access is best practice), the facilitator can use this as an opportunity for them sensitize each other by reaching consensus.
  • This exercise can take considerable time, so discuss this in advance with the group. If the activity takes more than two hours, consider action planning in the next session.
  • Encourage everyone to express their own views and avoid bringing in your own examples while the matrix is being populated. Do not allow it to become a facilitator-driven exercise.
  • Consider having a designated note taker to document the insights (e.g. info on knowledge, skills, beliefs, resources) that emerge from participants’ discussions during this activity.
  • It is common for participants to identify only a few main effects on animals (step 6), especially when animals are not viewed as sentient beings. It is the facilitator’s role to use this as an opportunity to promote understanding of animals’ experience of these gaps.

Next Steps

  • T26 Animal welfare cause and effect analysis to identify the deeper root causes of  major welfare gaps and potential solutions
  • T15 Cost benefit analysis when motivational factors have been identified as reasons for participants’ not meeting the expectations of their animals or when no consequences have been agreed by the community to address gaps
  • The facilitating organization may consider one or both of the following actions to address the identified gaps:
  • Capacity building trainings to promote knowledge and skills related to implementing animal husbandry and management practices that promote animal welfare:
    • Humane handling techniques
    • Proper feeding methods
    • Basic wound management
    • Benefits of grooming
    • Benefits of stable care
  • In-depth assessment or care practice research to identify:
    • Who needs to practice and who influences the desired behaviour
    • To identify main barriers to adoption of the promoted behaviour
  • Sustainable livelihood and/or community development-related projects to improve access and availability of resources important to animal welfare

Link to References Cited